A group of women are posing for a picture with their rings on their fingers.
A diamond ring is sitting on top of a gold object.
A ring is sitting in a red box on a table.
A diamond ring is sitting on top of a metal bar.
A gold ring with a large diamond in the center
A diamond ring is sitting on a black surface
A ring is sitting on a pile of blue rocks
A bride and groom are holding hands and the bride is holding a bouquet of flowers.
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Deciding on a Diamond

1. Diamond Cut

Cut refers to the facets, symmetry, and reflective qualities of a diamond. The cut of a diamond is directly related to its overall sparkle and beauty.

2. Diamond Color

Color refers to the natural color or lack of color visible within a diamond, based on the GIA grade scale. Brilliant Earth carries only diamonds within the “colorless” and “near-colorless” range. The closer a diamond is to “colorless,” the rarer it is in value.

3. Diamond Clarity

Clarity is determined by the visibility of natural microscopic inclusions and imperfections within a diamond. Diamonds with little to no inclusions are considered particularly rare and highly valued.

4. Diamond Carat

Carat is the unit of measurement used to describe the weight of a diamond. It is often the most visually apparent factor when comparing diamonds.

What Is Diamond Shape?

Diamond shape refers to the external geometric appearance of a diamond. Learn about round brilliant and fancy shaped diamonds, and discover which diamond shape suits your individual style preferences.



We customize 90% of our engagement rings to fit the customer's preferences.